Posts By: Jiyan

I recall a discussion some months back with a friend of mine who is currently working on his Doctorate in International Relations. He was lamenting the fact that he would be spending countless hours working on his thesis and in all likelihood it would probably only be read by a small handful of people. Fast-forward […]

Look in the sky…It’s a Web 2.0 release…It’s a social media release…It’s Marketwire’s Social Media 2.0 release!!! Earlier today I read that Marketwire was unveiling their new product called “Social Media 2.0,” which they are claiming is the “industry’s Most Authentic Social Media Product.” This new release has an embedded YouTube video, social bookmarking tags, […]

About a week ago I shared my general vision on where I see the social media space moving in 2008. This week, I’m going to dig a bit deeper and lay out some initial thoughts on where the different forms of social media are headed in the upcoming year. I know there are a lot […]

Social media was one of the big stories in 2007, particularly in the marketing and PR space. Large companies and agencies continued to explore opportunities in emerging channels, meeting with mixed results, Forrester predicted that spending on social media will grow to $6.9 billion over the next five years, a number surpassing their projects for […]